After taking a couple weeks off, the Voce Nation Podcast is back! This week we welcome special guest Sam Whitmore, he of Media Survey fame. If you’re not familiar with Sam and his Media Survey…you’re missing out. It’s an essential tool in the PR industry, particularly the tech PR field Voce specializes in. Sam talks to editors across the tech industry press to see what’s resonating with them, what trends they’re seeing and much more, then delivers that to subscribers.

Mentioned in this episode:

  • Mentionmapp: See the connections people are really making on Twitter to find out who’s talking about your brand.
  • Similarweb: Allows you to see rankings, traffic sources and more on any publicly available website. Handy for gauging a site’s influence, who’s linking to it and more, making it a valuable media research tool.

Thanks to Sam for joining us this week. You can catch older episodes of the Voce Nation Podcast here. Connect with Voce on Twitter, Facebook, LinkedIn and Soundcloud. And follow me and Thilk on Twitter for more. Finally, find out about the PNConnect Weekly Reading newsletter here or sign-up to get it via email directly.

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