Christopher arrived at Voce in April 2011 after nearly seven years of leading social media programs at Fortune 50 companies, and nearly a decade and a half of building corporate communications strategies.

Before arriving at Voce, Christopher was director of global social media at General Motors, building the company’s social media program and leading its presence across multiple social networks. His work to repair GM’s reputation in the social web earned him PR News’ “Social Media Leader of the Year” award in 2010. Christopher also previously managed social media initiatives and corporate communications for IBM.

Christopher is the author of the recent book “The Social Media Strategist” (McGraw Hill, fall 2011), and is a contributor to Forbes’ CMO Network through his blog, “The Social Media Report.”  You can usually find him at the ice arena near his home near Detroit watching his son play hockey; they’re both avid Detroit Red Wings fans.