Jeff is a senior planner with a successful track record in brand strategy, marketing communications and revenue generation on both the agency and client side. He leads the planning efforts for Porter Novelli’s West Coast offices as well as most of PN’s tech brands. Jeff started his career with IBM in sales and management before finding his passion in marketing. He has worked with various companies and held several positions at Anthem, Square1Strategy Building, PlanetWeb, CaseCentral, J. Walter Thompson, Foote, Cone & Belding and Ketchum Advertising. His brand-building experience spans across brands such as 7-Eleven, Citrix, Overstock.com, SanDisk, T-Mobile, Almond Board of California, Atari, Disney, Safeway, Herbalife, and ConAgra, as well as several successful start-ups.
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