Jessica Kerr is an account supervisor with a focus on enabling technologies and B2B wireless/telecomms. She currently manages PR activities for T-Mobile USA’s B2B business group, driving product and technology campaigns, tradeshow and speaker support, and sustained campaigns for its M2M business group across multiple vertical markets, including telematics. Jessica also works with Renesas Electronics America (formerly NEC Electronics America), where she is responsible for implementing and overseeing PR activities across the company’s broad semiconductor line, as well as cross-business unit activities for vertical markets like automotive and smart energy. She manages a program combining executive leadership, media/analyst relations, speaker and contributed article placement, tradeshow support and product launches.  In addition, Jessica supports HP’s MEMS-based sensing solutions team. She recently helped drive the launches of HP’s new inertial sensing technology and subsequent customer relationship with Royal Dutch Shell for a wireless sensor network designed for oil and gas exploration. Previous experience includes work with companies like Tessera, Inc., deCarta, 2Wire, Analog Devices, Tektronix, ARC International and Samsung Semiconductor Inc. Recent client work also includes support for the HP’s flexible display technologies, as well as the HP Calculator Group (part of Hewlett-Packard’s PSG), where Jessica was instrumental in the success of the software calculator product launch. Jessica grew up in Germany, as a self-proclaimed “Army Brat”.