Voce NationJanuary 19th, 2005
I have been at the tech PR business for more than 20 years and obviously have witnessed tremendous changes, both in the industries with which I have worked and the means and methods used to communicate client stories. There is one constant though – success in this business requires high energy, enthusiasm and a relentless [...]
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Voce NationJanuary 19th, 2005
It’s certainly easy to say that the recent explosion of blogs is having a huge impact on marketing/communications consultants like myself. It is a very exciting time. Unfortunately, one of the most disturbing trends in the Blogosphere is the PR industry’s response to it. It seems like a day doesn’t pass where another PR firm [...]
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Voce NationJanuary 18th, 2005
People ask all of the time what communications consulting is. I have a simple answer: "It is diving into a process of team building to create a noticeable impact on an aspect of a company, product, personality, strategy, or opinion." I think what is key coming from a consultancy built upon individual knowledge and strengths [...]
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Voce NationJanuary 17th, 2005
Jonathan Schwartz’s blog is what we at Voce call an "executive blog." It’s not a corporate blog that represents the entire organization (like the Yahoo! Search blog) and it’s not one of the many employee blogs that more and more companies are seeing today (Microsoft has an estimated 1200 employee blogs). In a recent post, [...]
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Voce NationJanuary 14th, 2005
I’m new to Voce, just two months on board. So far, so good. Coming off years of public affairs work and environmental advocacy on both East and West coasts and now I’m learning about blogging. I’ve been thinking about how blogging will impact the public affairs world. I think the 2004 presidential election was an [...]
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Voce NationJanuary 11th, 2005
CNN recently ran a story on the top 25 innovations of the past 25 years. They plan to announce the number one innovation on Sunday Jan. 16 at 8 pm Eastern. Looking at the list, it is hard to imagine life without some of these major conveniences – ATMs (no. 14), voice mail (no. 23) [...]
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Voce NationJanuary 11th, 2005
One of the reasons I was excited to join Voce back in August was the company’s vast experience working with the online community. In a time where many PR organizations are just dipping toes in the pool, Voce fearlessly dived in headed by PR bloggers like Mike and Matt. The team here at Voce has [...]
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Voce NationJanuary 11th, 2005
Thoughts on the world of technology communications from the highly-caffeinated people behind Voce Communications.
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Originally based in Winter Haven, FL but now working in San Francisco, Lauren supports both traditional and social media programs for Voce clients.
