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March 12th, 2006

Baltazar Gives Voce the Scoop

Eweek2
Typically, it’s the reporter asking the questions and the PR folks fielding them, but recently, Henry Baltazar, Senior Analyst at eWeek Labs (and one of the most respected product reviewers in the industry), sat down with the Voce Nation over lunch to give us the scoop on what makes for a great product review. Henry graciously let Voce pick his brain on topics from what really makes a product review pitch stand out to what the ideal Reviewer’s Guide looks like. Thanks Henry! — Kari Curto

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