Welcome to the second installment of our Voce Nation Podcast series, which focuses on companies and individuals doing meaningful and innovative things in the social media and communications space.
Here I talk with Ike Pigott, the American Red Cross regional communications director for the southeastern United States. Click the player below to listen to the podcast interview with Ike. If you prefer to download the file directly, you can click here.
Ike talks about how the ARC is successfully using social media tools to convey vital information and help people connect during times of crisis — lessons other companies can apply to their own communications programs.