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Building brand awareness through content creation and community engagement.

Archive for July, 2008

July 31st, 2008

Thoughts on BlogHer 08 and 07 and 06

There has been plenty of discussion the past few days about BlogHer. As a veteran of the past three BlogHer conferences it’s interesting to map the trends over time. Rohit points out that it’s more than moms and that’s always been the case. I often tell the story about the final general session in ’06 […]

Filed in Events, Social Media

July 31st, 2008

Controlling the Max Width of Images Uploaded to WordPress Admin

I was asked the following today in regards to a WordPress site: Is there any way for me to load a photo into an item and stretch it so that it just fills the column but doesn’t overfill? My first thought was resize your photo before you upload it. Then my second thought was upload […]

Filed in WordPress

July 30th, 2008

Katie Couric and The Silicon Valley Moms Group Summer Road Trip!

There are “5 blogging moms, 7 days without kids, 1 car without car seats, and 2000 miles to drive.” And it all leads to BlogHer 2008 in San Francisco.    The Silicon Valley Moms Group has kicked-off its first Road Trip from the East Coast to the West Coast… and they’ll be blogging along the […]

Filed in Events

July 28th, 2008

How has social media changed PR? – An interview with Ross Mayfield of Socialtext

Recently, we blogged about some new trends in social media PR—namely Stowe Boyd’s call for pitches via Twitter and Marshall’s request for an OPML from PR firms. We blogged about those items because they are areas where much of the PR world is afraid to tread, and exactly where Voce wants to be. I was […]

Filed in Public Relations, Social Media

July 28th, 2008

Turn this Mutha Out! – AlwaysOn Summit at Stanford Brings Tinsel Town to Silicon Valley

Cash Warren, Hammer, Quincy Jones III and Baron Davis all have something in common. They sit courtside at a Lakers game? No way, if you keep up with NBA moves, Davis plays for the Clippers! They are all collaborating together for a new album? That’s not it either — Please, Hammer, don’t hurt ‘em! Actually, […]

Filed in Events

July 25th, 2008

How Do I Market Globally?

Great question and I ask myself that a lot. I think a lot of people have their own tricks about how to be successful when architecting a global program but I don’t think any global marketer feels they have all the answers. In particular, I think a lot of us are on a never-ending search […]

Filed in Marketing

July 25th, 2008

New Site: RealDanLyons.com

If you don’t know Dan Lyons you may know his alter-ego, Fake Steve Jobs. Dan Lyons is a technology columnist for Newsweek and the creator of The Secret Diary of Steve Jobs. Dan decided it was time to walk away from Fake Steve, but still needed an outlet to discuss what’s on his mind. We […]

Filed in New Site, WordPress

July 24th, 2008

Musings from a Blogher “V”

I attended Blogher for the first time this year. We have a client, Predictify, that is working with the MOMocrats and so off I went from Idaho to San Francisco for Blogher08. First, let’s preface this with the fact that I had some ideas in my mind – based on the agenda and obvious target […]

Filed in Events

July 23rd, 2008

BlogHer 08: Schwag and Gifts and Giveaways (oh my!)

I have been to many trade shows over the years, from the glitzy (CES) to the dorky (WinHEC) to the niche (Webmaster World). I have managed booth-duty, staffed press briefings, and tracked down press and analysts on-the-fly. And at each of these shows, I typically avoided the lame-ass schwag bags handed out to attendees. But […]

Filed in Blogging, Events, Media, Social Media, Voce People

July 22nd, 2008

ION UK Team Now Working with Cisco

Great News from Our UK Team! Hats off to our ION UK team for scoring Cisco work across the UK and Ireland — read all about it in PRWeek, enough said—well done team!

Filed in Public Relations