Last February I posted a note here about the fact that we were formalizing a partnership with the team at Voce Communications. We had worked closely with the team at Voce on a number of great projects and since then the partnership this has only grown. Today, I’m excited to say the partnership has resulted in our team joining the Voce team to form Voce Connect.
A little history…
In February 2003, I started the team at cnp_studio with the help of the partners at Clark/Nikdel/Powell. It started with my handling most aspects of the development process until being able to add Pete to the team in 2004. From that point forward we slowly grew the team by adding Sean, then Mike and then finally Chris last October. The team has experienced modest growth while remaining true to our philosophy of great user experience built on top of great content platforms. We have flourished even in a down market as a result every member of the team sharing the same vision and the same desire to use great new technologies to do things few others can.
Content and great user experience
Great content platforms and user experience have been at the core of our projects, but if I’m truly honest with myself, a gap always existed in the communications strategy. When building a communication tool such as a website, a communication strategy really needs to be a cornerstone of the program for its ultimate success.
This is what we found in projects involving Voce. Our team would build solid tools for their programs while Voce managed the overall content strategy and measurement of these projects. It ensured that projects we started would continue to succeed well beyond our initial deployment and also that the successes of these programs could be communicated back to the client in a meaningful way. Beautiful.
What this means…
This means good things because Voce has always challenged our team to do great things. Our ability to pursue new ideas, platforms, and technologies is unchanged. Our clients benefit from the expertise of Voce while Voce’s clients benefit from the platform developer working in direct contact with their strategists.
We’re still in Florida (25 minutes from Disney if you care to visit). We’re still the same team of developers doing what we’ve done for years, but now part of a larger family that rounds out our programs perfectly.
It’s where this business is heading and the team as a whole is very excited about this. More to come… stay tuned.