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Building brand awareness through content creation and community engagement.

May 13th, 2010

Conversations with Community Managers Episode 7: Brian Simpson, Roger Smith Hotel

Episode 7 of Conversations with Community Managers (co-produced with The Community Roundtable) features Brian Simpson, Director of Social Hospitality at the Roger Smith Hotel in New York City.
Podcast highlights include:
  • How online extends and combines with the vital offline relations and events in the hospitality industry
  • A discussion of whether or not being a nimble small business is an advantage over being a big chain when it comes to using social media
  • How hard metrics and the more “touchy-feely” side of social media combine
  • Brian talks about other hotels he thinks are doing a good job with social media engagement
  • Roger Smith Life and the value of showing an off-product side of your business; “It’s got to be interesting.”
Voce Communications has partnered with The Community Roundtable to produce a new podcast series,Conversations with Community Managers. In this series, Voce’s Doug Haslam and The Community Roundtable’s Jim Storer speak with people from a variety of industries about their efforts with online community; what they are doing, the challenges and opportunities unique to their industry, and the differences and similarities between “community” and “social media.”
Listen here: [audio:http://vocecommunications.com/wp-content/uploads/2010/05/Community-Managers-Simpson-Final.mp3|titles=Conversations with Community Managers: Brian Simpson, Roger Smith Hotel] Download the show here. Subscribe to the podcast here: MUSIC CREDIT: “Bleuacide” by graphiqsgroove

About the Author
Doug Haslam is a Supervisor on the Voce Connect Client Services team, managing client programs and developing strategy. In addition to Voce Nation, Doug writes his own personal blog and you can find him on Twitter as @dough.

Filed in Community, Voce Nation Podcast

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