Our podcast series, Conversations with Community Managers (a co-production with The Community Roundtable), continues with episode 14, featuring Kathy O’Reilly, Director of Social Media Relations for Monster.com (a Voce client).

Podcast highlights include:

• Handling disparate- but related audiences- via community; in this case, job seekers and employers
• The challenges of managing many separate niche communities without splintering the corporate mission
• Using a healthy content library to support community and spark discussion, including use of ecternal contributors
• Making sure you have the resources (people, content and time) to nurture a community properly
• Goals: create brand awareness, product awareness and driving traffic

Voce Communications has partnered with The Community Roundtable to produce a new podcast series, Conversations with Community Managers. In this series, Voce’s Doug Haslam and The Community Roundtable’s Jim Storer speak with people from a variety of industries about their efforts with online community; what they are doing, the challenges and opportunities unique to their industry, and the differences and similarities between “community” and “social media.”

• Listen here: 

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• Download the show here.
• Subscribe to the podcast here:
• MUSIC CREDIT: “Bleuacide” by graphiqsgroove