Our podcast series, Conversations with Community Managers (a co-production with The Community Roundtable), continues with episode 17, featuring Jeff Rubenstein, Social Media Manager for Sony PlayStation (a Voce client).
- Working with a community that is not only passionate, but extremely knowledgeable about the company, its products and its industry
- Idea generation from the community– how PlayStation Share works
- The seasonality (or lack of it) for communities based on retail products
- The merging of personal and professional personae online, and the challenges that presents to the Sony PlayStation team