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Building brand awareness through content creation and community engagement.

Author Archive

June 9th, 2010

CM Summit: Media’s Future and the Importance of Measurement

I spent Monday and Tuesday of this week in NYC at Federated Media’s CM Summit, hosted by their Chief John Battelle. The event coincides with Internet Week here and there’s lots going on. Voce client Webtrends was asked to participate in a web measurement panel on day one – and big thanks to Mashable EIC […]

Filed in Media, Voce Clients

December 15th, 2009

“Who Owns Social Media” on Cliqology

I was fortunate enough to spend an hour yesterday with Scott Hoffman, an entrepreneur and marketing guru who runs the Cliqology blog. Cliqology is…”a source of information and commentary specifically dedicated to how professionals across the entire marketing spectrum can take full advantage of the Social Revolution that is happening on the web today.” The […]

Filed in Voce People