Doug HaslamJuly 12th, 2010
On Friday (July 9), I attended Boston Social Media Breakfast 18. The Topic? Content Curation. It was a timely topic because I had been seeing a few posts lately that made me think that we are growing weary of the blog-as-news-feed format, and need to think fresh about how we present our content. This starts, [...]
Doug HaslamJune 25th, 2010
Being based in Boston but spending a fair amount of time in San Francisco and Silicon Valley, I have had a chance to sample the “innovation” communities in both regions.
One thing that struck me- and the catalyst for this post- is that in both areas I have seen events that highlight selected entrepreneurs, and they [...]
Doug HaslamJune 11th, 2010
Last week, I attended the Massachusetts Technology Leadership Council’s Social Media Summit at the Microsoft NERD Center in Cambridge.
A little background: two years ago, the Mass TLC held their first social media “unconference” event. What was fascinating then was not that a group of established New England technology masters mingled with some of the newer “social media” [...]
Doug HaslamJune 10th, 2010
Episode 11 of Conversations with Community Managers (co-produced with The Community Roundtable) features Alex Plant, head of social media for NetApp. Among his overall social media duties, Alex oversees a video studio and a staff of videographers and editors.
For an overview of NetApp’s social media content, Alex recommends starting at their Facebook Page.
Podcast highlights include:
The effective [...]
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Doug HaslamJune 3rd, 2010
Episode 10 of Conversations with Community Managers (co-produced with The Community Roundtable) features Lisa Beatty, “Chief Jane Advocate” of Jane Nation, one of the first online communities for women to share their opinions and ideas about brands, and information among themselves and with brands about the uniqueness of their community.
Podcast highlights include:
Running a community that is [...]
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Doug HaslamMay 27th, 2010
Episode 9 of Conversations with Community Managers (co-produced with The Community Roundtable) features Dave Olson, Marketing Director for HootSuite, which helps people and companies track, monitor and manage their Twitter communities.
Podcast highlights include:
How the traditional title of “Marketing Director” translates to online marketing, customer service and social engagement
Turning metrics into meaning by realizing the personalities behind the community [...]
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Doug HaslamMay 20th, 2010
Episode 8 of Conversations with Community Managers (co-produced with The Community Roundtable) features Jodi Gersh, Social Media Content Manager at the Gannett Company, where the helps Gannett’s 80+ newspapers and 20+ TV stations with their social media needs and strategies.
Podcast highlights include:
Meshing “old school” journalism with new media channels
How Gannett coordinates social media learnings and tactics among [...]
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Doug HaslamMay 13th, 2010
Episode 7 of Conversations with Community Managers (co-produced with The Community Roundtable) features Brian Simpson, Director of Social Hospitality at the Roger Smith Hotel in New York City.
Podcast highlights include:
How online extends and combines with the vital offline relations and events in the hospitality industry
A discussion of whether or not being a nimble small business is [...]
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Doug HaslamMay 7th, 2010
I consider it a privilege, living in Boston, to be associated with one of the most active, creative and just plain smart groups of social media thinkers in the world. One of our regular gatherings s the Social Media Breakfast, which takes place in many cities, but was founded (as was PodCamp) right here in [...]
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Doug HaslamMay 6th, 2010
Episode 6 of Conversations with Community Managers (co-produced with The Community Roundtable) features Sonny Gill, Community Manager for DeVry University.
Podcast highlights include:
Regulatory hurdles for social media participation in the education sector
The importance of integrating and harnessing the disparate internal communities at educational institutions
The importance of students as an ever-changing and tech-savvy resource to help drive [...]
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Dave Black is a Founder and Vice President at Voce Communications. His expertise includes executive leadership brand building, strategic corporate and product PR campaigns across North America, Latin America, and Asia Pacific for Fortune 1000 brands. Dave has extensive business media relationships and has achieved high impact results for a variety of big name public companies.
Read more about how Voce worked with eBay to plan, build and support "eBay Ink," the company's first corporate blog.
