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Building brand awareness through content creation and community engagement.

Author Archive

July 21st, 2008

BlogHer Photo Highlights

BlogHer 08 has come to a close. Here are some photo highlights. The entire set is here. About the AuthorJosh Hallett leads up the Voce Connect Client Services team, managing the care and feeding of clients and developing social media strategies with the rest of the team. You can also read his personal Hyku blog […]

Filed in Events

June 24th, 2008

Happy Birthday to Us

This past week Voce celebrated 9 great years. A big thanks to all our clients and friends that attended our event in Palo Alto last Thursday night. Here are a few select photos, you can catch the entire photoset over on Flickr. About the AuthorJosh Hallett leads up the Voce Connect Client Services team, managing […]

Filed in Voce Culture

June 12th, 2008

@ BlogPotomac

On Friday I’ll be attending/MC’ing BlogPotomac in the DC area. This latest un-conference is being organized by Geoff Livingston with some assistance from Debbie Weil. I’m glad to say many of the session leaders are longtime friends and colleagues and I look forward to the discussions. I feel flattered that the event has followed the […]

Filed in Events

June 10th, 2008

@Podboy @OnHollywood

Our own Matt Podboy is attending the OnHollywood Conference in LA the next few days. Usually, LA and Matt make an interesting combination. You can follow his real-time commentary on Twitter. About the AuthorJosh Hallett leads up the Voce Connect Client Services team, managing the care and feeding of clients and developing social media strategies […]

Filed in Events, Uncategorized

June 9th, 2008

The Measurement Question (Again)

Over the weekend the famous ‘measurement’ question was discussed quite a bit by Scoble and Owyang. A few months ago we talked about the monitoring and mining aspect, but Scoble asks the direct question, “how will doing this help my sales?” Like Robert says, this question is asked quite a bit by some of the […]

Filed in Marketing, Public Relations, Social Media

May 5th, 2008

Revising the BusinessWeek Blog Story

Stephen Baker and Heather Green have been working on revising their 2005 cover story on blogs. They’ve wisely expanded from blogs to social media. They’re asking their readers ‘how’ social media is changing business. I have some more in-depth thoughts on this which I’ll post shortly, but for now how about these for starters: 1. […]

Filed in Blogging, Social Media

April 3rd, 2008

Launching eBay Ink

A few weeks ago, Fortune Small Business interviewed Richard Brewer-Hay, eBay’s editor-in-chief, to discuss a new corporate blog he was developing called “eBay Ink.” This blog debuted (publicly) yesterday afternoon, and we’re happy to say our team had a hand in the development of this project with Richard and the eBay team. In addition to […]

Filed in Social Media, Voce Clients

February 19th, 2008

The Wall

If you ever visit our Palo Alto office one of the first things you’ll see is the “wall.” It’s a collection of logos from the clients we work with. We’re fortunate that there are a number of well-known brands on that wall. Brands that people interact with on almost a daily basis. Each time we […]

Filed in Public Relations, Social Media, Voce Clients

February 11th, 2008

Thoughts on SoCon08

This past weekend I attended (and spoke) at SoCon 08 in Atlanta. On my personal blog I also posted this photo and note….we’re all equals. I led a mid-day recap session and showed this photo as well. The picture shows how the day started. That’s what makes events like SoCon08 refreshing. The modified un-conference format […]

Filed in Events

February 7th, 2008

HRO – The Evolution of SEO

In a few recent conferences that Dave Coustan and I have attended together, whenever the topic of SEO comes up, he always mentions the human element. In other words, the reader. You need to make sure the content you’re posting is ‘Fit for humans’ as Dave says. Thinking about it more, I jokingly refer to […]

Filed in Marketing, SEO