Voce Weekly Reading: 5/2/13
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We Are Communication Architects
Building brand awareness through content creation and community engagement.
Author Archive
Voce NationMay 2nd, 2013
Voce NationApril 30th, 2013
Stop By And Meet Voce
Voce’s having an open house. Come by our San Francisco office and meet the most energetic, creative firm in Silicon Valley and learn what Voce is all about. No need to RSVP. Just stop by and find out what we’re doing to fire up public relations and social media. 550 Third Street San Francisco, CA [...]
Voce NationFebruary 25th, 2013
Voce Monday Morning Reading: 2/25/13
Marketers know the value of social data but interpretation remains a challenge: This is a vital role that agencies play, interpreting the data that comes out of the publishing programs and turning that into intelligence to base business decisions off of, not only in how to improve the program itself but what audience sentiment and insights [...]
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Voce NationJanuary 21st, 2013
Voce Monday Morning Five: 01/21/13
New MySpace opens to the public: The lingering question is what need does this fill for the average person? The revamped site has been playing up its multimedia capabilities but it remains to be seen if regular people are going to be creating enough high-quality video to share here regularly since they have Instagram for photos, [...]
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Voce NationJanuary 14th, 2013
Voce Monday Morning Five: 1/14/13
Youtube’s evolution from cute cat videos to Gangnam Style: This says more about the aesthetics of and mass participation in web culture than anything else. As web culture has become more about inclusion (“going viral”) vs. being “first to publish” that obscure piece of content, aesthetics have trended towards that which is most easily consumed by [...]
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Voce NationJanuary 11th, 2013
Voce’s 2013 CES Media Dinner
For the sixth year in a row we hosted the Voce CES Media Dinner, a gathering of Voce clients, employees and the top tech journalists in the industry. Away from the flowing currents of people filing the halls of the Las Vegas Convention Center, the annual media dinner is an opportunity to slow down from [...]
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Voce NationOctober 29th, 2012
Voce Monday Morning Five: 10/29/12
Put together while hoping all East Coast Vocians/clients/partners and everyone else stay safe this week. Twitter Users Who Mention Top Brands Have An Increasingly Amplified Voice: Consumer behavior around brands online continues to shift. The drop in tweets with a link is most interesting since, as the report suggests, it means there are more actual conversations [...]
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