There’s a notion out there that if you want to be a successful “social media marketer” you need to have thousands of followers on Twitter, a widely read blog and more, as well as be updating all those on a regular basis. Unfortunately some people put more value on those than a solid foundation of [...]
Digg ThisFiled in Career Development, Marketing
To continue our summer series geared toward helping those land their first full-time gig, we wanted to remind you that not only are you interviewing for the job, but you should be interviewing your employer, too. The interview process really is a two-way street, one of mutual selection. Yes, you’re trying to land a job [...]
Digg ThisFiled in Career Development
Last week you saw a post from us on things to remember NOT to do in an internship interview. To continue our summer series geared toward helping college students/recent grads find internships, today we’ll give 10 tips of things to DO in an internship interview.
Do bring in updated copies of your resume to give to [...]
Digg ThisFiled in Career Development
We saw a post written last week by a PR colleague named Buck talking about a particularly poor interview experience he had. This really hit home with us because as members of the recruiting committee here at Voce, part of our job is to screen and interview applicants. Lately we’ve been focused on filling internship [...]
Digg ThisFiled in Career Development
Employees worth their salt struggle with something every time they post an update to Twitter, Facebook or even their personal blog: “Will this post/update reflect positively or negatively on my employer or clients?” Sometimes they make the right decision and sometimes they don’t. That’s just the way things are. Companies and agencies are struggling with [...]
Digg ThisFiled in Blogging, Career Development, Social Media
Alright, I guess it’s inevitable that amidst this economic shake up, we would return to the age-old argument of Public Relations vs Advertising, and debating where your business dollars are better spent, and you know, whatever, that’s fine, it’s not without good reason.
In fact, I’ll admit, this was a hot topic at last week’s SMC [...]
Digg ThisFiled in Career Development, Marketing, Public Relations, SEO, Social Media
They say you switch careers at least five times in a lifetime. Is it terrible to say I’ve done it three times in three years? After uprooting from the East Coast, I found myself not only adjusting to new faces and places but regional cultures, idioms, and career choices.
Stripped of the glossy advertising, PR, and [...]
Digg ThisFiled in Career Development, Public Relations, Social Media
So last Friday, half a dozen students from Chico State’s journalism program (my alma mater), came to Voce’s Palo Alto office and spent the day observing and discussing agency life.
As part of this visit, I spent some time talking about the web and its impact on the PR industry. It was one of those [...]
Digg ThisFiled in Career Development, Public Relations, Social Media
A colleague recently asked for my thoughts on a recent post on Joe Thornley’s blog which asked the question, what education are PR firms looking for in new recruits? As a member of the recruiting team at Voce, we often discuss the most important things we look for in new candidates fresh out of college.
To [...]
Digg ThisFiled in Career Development, Public Relations