We Are Communication Architects

Building brand awareness through content creation and community engagement.

Archive for the ‘Client News’ Category

August 19th, 2011

Voce Project Listed as one of Time.com’s 50 Best Websites of 2011

Last summer we had the privilege of being involved in the development of a new project for the National Center for Family Literacy where the goal of the project was to build a place where learning could be “nurtured through the power of discovery, creativity and imagination.” The result was Wonderopolis.org, a place that proves you [...]

Filed in Client News, Voce Platform Services, WordPress

February 11th, 2011

Customize your WordPress login page

You may be surprised to find out that you can customize the WordPress login screen. Maybe you knew this already, but did you know how easy it is? In fact all you need is a function in your functions.php file and a new stylesheet. Of course just a few small touches can make it even [...]

Filed in CSS, Design, Development, Social Media, WordPress

August 13th, 2010

It’s All About the Clients

One of the things we pride ourselves on here at Voce is our beginning-to-end capabilities when it comes to corporate blogs. Between the design and development talent on our Connect Platforms team and the skills we have with achieving corporate buy-in and then managing the ongoing editorial on our Connect Client Services team, we cover [...]

Filed in Client News, Social Media, Success Stories, Voce Clients, Voce News

March 16th, 2010

Celebrating a PlayStation Win

Today is an exciting day for us. The PlayStation team has awarded Voce the chance to support its Corporate Communications and PlayStation Network programs. We are also very proud of everyone at Voce who participated in this win. It was a team effort and we are grateful for everyone’s hard work. What makes this program [...]

Filed in Client News, Voce Clients, Voce News

December 21st, 2009

A Collective Yahoo! Win

We’re celebrating an early Christmas present here at Voce because of this bit of news: Yahoo has selected an integrated team from Porter Novelli and Voce Communications as its consumer AOR after a competitive review. The new team will begin work on January 4 and will help Yahoo distribute its stories through various channels, including [...]

Filed in Client News, Voce Clients, Voce News

December 16th, 2009

3 Types of Social Media Measurements

Alright, so in my previous post, I tried to setup a basic framework for thinking about program measurement, much of which I argued should start with the organization of three big data piles, pulled from: 1) Your platform analytics; 2) Your brand monitoring metrics; and 3) Your competitive benchmarks. Now, assuming you can wrap your [...]

Filed in Social Media

December 3rd, 2009

Understanding the Big and Small of Social Media Measurement

So it seems like a lot of people still get tripped up when it comes to social media measurement, and really, in fairness, there’s good cause when you consider just how many different platforms, metrics and services makeup the average program. Frankly, it’s a friggin mess, but if you don’t understand how smaller (micro) measures [...]

Filed in Social Media

November 25th, 2009

A PR Lesson from Food Network’s Next Iron Chef

Sunday night I was watched the finale of “Next Iron Chef” on the Food Network. For anyone that hasn’t been watching, the Food Network invited 10 chefs to compete for a spot to join Bobby Flay, Masaharu Morimoto, Mario Batali, Cat Cora, and Michael Symon as an Iron Chef on Iron Chef America. The finale [...]

Filed in Public Relations

November 24th, 2009

From big hit to big buzz: 25 seconds on the TODAY Show

< p style=”text-align: left;”> Voce is pleased to congratulate Ooma on landing the Holiday Tech Gift Guide segment on the TODAY Show yesterday (11/23/09) morning. We couldn’t have timed this spot any better — the segment aired in advance of Black Friday and Cyber Monday, two of the busiest shopping days of the season, especially [...]

Filed in Client News

July 2nd, 2009

A Basic Social Media Measurement Data-Set

Earlier this week in my post about equivalencies in social media measurement I mentioned some of the core data we collect for basic tactical elements of social media programs. What does that look like? Below is an example of basic data available for the following scenario: A corporate blog post is announcing an event, in [...]

Filed in Social Media