Doug HaslamMay 1st, 2012
This past week, I attended Social Media Breakfast 27 in Boston; its theme was “Beyond the Echo Chamber” with an emphasis on conducting market research using social media channels. Realizing this focus, I recalled the early days of what we now call “social media” – before Twitter and Facebook – when blogging almost exclusively ruled [...]
Doug HaslamFebruary 21st, 2012
This past week, I attended Boston’s Social Media Breakfast 26: “The New Rules of Content Marketing.” Since much of what we do with Voce’s PN Connect team centers on content, I figured I would hear a lot of interesting things, and I was not disappointed. Among the potential social media bingo games (claim your prize [...]
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Doug HaslamOctober 19th, 2011
This week I attended Exploring Social Media Boston (well, Burlington, but don’t get me started about the commute. Burlington is the proud home of the Burlington Mall, shooting location for Paul Blart: Mall Cop), a day-long social media conference hosted by Jason Falls and sponsored by Awareness Inc. Aside from being a time for social [...]
Chris ThilkMay 12th, 2011
Over the last three days I had the pleasure of attending the School of WOM put on by the Word of Mouth Marketing Association here in Chicago. Over the course of those days, from Monday afternoon to Wednesday afternoon, a series of speakers shared with attendees various perspectives, insights and information on sparking conversations among [...]
Doug HaslamMarch 28th, 2011
Boston is a very active social media city, so it was not unusual to have two events (at least) in one week to attend and learn about how people and companies are using social media. First up from last week, a Millennial Branding Event featuring Peter Stringer, who runs social media for the Boston Celtics. [...]
Doug HaslamMarch 18th, 2011
There is an image, not entirely unearned, of the social media conference – in particular, but not limited to, the just-concluded South-by-Southwest (SXSW) Interactive – as a boondoggle for the social media marketer, a place of endless parties, meeting and greeting the same people we talk to about the same things all the time, and [...]
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Doug HaslamNovember 22nd, 2010
I was honored to be invited back to speak this year at the SIPA (Specialized Information Publishers Association) Annual Marketing Conference this month in Miami. There were a few interesting things about my experience at the two-day event (aside from the Paparazzi nearly trampling me at the beach to get snaps of some celebrity I [...]
Jeremy HarringtonOctober 13th, 2010
A while ago I shared some initial thoughts after attending An Event Apart and, since registration has opened up for the 2011 conference I thought it was a good time to provide a recap of Day 2 of the 2010 event (apart). As I mentioned previously, An Event Apart featured a much-needed change in focus [...]
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Robin brings over a decade of experience in consumer, tech, retail and fashion to her leadership of PR efforts on behalf of Voce clients.
