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Archive for the ‘Weekly Reading’ Category

October 21st, 2014

Voce Student Weekly Reading 10/21: Steps to Prepare for Your Career While in College, How to Get a PR Internship & More

Social Media 98,000 Hacked Snapchat Photos and Videos Posted Online “On Sunday, a collection of almost 98,000 files (totaling more than 13GB of photos and videos), apparently from Snapchat users, were posted to The Pirate Bay less than 24 hours after someone claiming to be perpetrator said he had changed his mind and decided not […]

Filed in Career Development, Weekly Reading

October 14th, 2014

Voce Student Weekly Reading 10/14: How to Avoid Social Media Regret, Crafting a PR Resume & More

Social Media Report: Facebook Readying App for Anonymous Sharing “According to the report, the app will launch in the coming weeks and allow people to use pseudonyms so they can have discussions about topics which they may not be comfortable connecting to their real names.” Voce Insight – This is a sharp departure from Facebook’s […]

Filed in Career Development, Weekly Reading

October 7th, 2014

Voce Student Weekly Reading 10/7: How the Research Skills You Learned in College Can Pay Off in PR, Networking Advice & More

Social Media New Ways to Engage with Who’s Viewed Your LinkedIn Profile “Today, we’re launching a new addition to the Who’s Viewed Your Profile feature: an additional component to the existing insights graph so that, in addition to seeing who is looking at your profile, you can see which actions you took that led to […]

Filed in Career Development, Weekly Reading

September 30th, 2014

Voce Student Weekly Reading 9/30: Defining the Future of PR, How to Land a Communications Gig & More

Social Media How Social Media is Reshaping News “Half of social network site users have shared news stories, images or videos, and nearly as many (46%) have discussed a news issue or event. In addition to sharing news on social media, a small number are also covering the news themselves, by posting photos or videos […]

Filed in Career Development, Weekly Reading

September 23rd, 2014

Voce Student Weekly Reading 9/23: Facebook Updating News Feed Algorithm, Career Advice for College Seniors & More

Social Media Facebook News Feed to Surface More Timely Stories “To decide the posts that surface to the top, Facebook is also going to factor the rate that people are liking or commenting on a post. Facebook currently looks at the total number of likes that a post received, but now it will look at […]

Filed in Career Development, Weekly Reading

September 16th, 2014

Voce Student Weekly Reading 9/16: PR Interview and First Job Advice, Internship Expectations and More

Social Media 10 Social Media Blunders That Cost a Millenial a Job – Or Worse “So remember your boss, work colleagues, and hiring managers can see your most polarizing tweets, even if they aren’t following you. And even if your public Facebook profile looks like Fort Knox, anyone can see images you’re tagged in by […]

Filed in Career Development, Weekly Reading

September 9th, 2014

Voce Student Weekly Reading 9/9: Twitter Adds ‘Buy’ Button, Google Analytics Proves PR Value and More

Social Media Shop while you tweet: Twitter launches ‘buy’ buttons Twitter wants you to shop while you tweet. Starting Monday, the short-messaging service is going to test “buy” buttons in tweets. A small percentage of U.S. users will see the buttons in the Twitter apps on iOS and Android. Voce Insight – With around 271 […]

Filed in Weekly Reading

September 2nd, 2014

Voce Student Weekly Reading 9/2: NatGeo a Top Social Media Publisher, Twitter Testing Favorites in Stream & More

Social Media National Geographic Is Reportedly No. 1 in Social Media Among Publishers “National Geographic is the king of the social media jungle, according to a top 10 list released by Shareablee. The New York-based digital data company has ranked NatGeo as the most effective publisher in the social space for the month of July, […]

Filed in Career Development, Weekly Reading

August 26th, 2014

Voce Student Weekly Reading 8/26: Instagram Offers More Analytics to Advertisers, LinkedIn Shares Data on Internships & More

Social Media How Oversharing on Social Media Can Cost You “Treading carefully online should start even before you step foot on campus. According to a 2013 survey by Kaplan Test Prep, more college admissions officers than ever are conducting Google searches of applicants (29 percent) or are visiting the applicants’ social networking profiles (31 percent).” […]

Filed in Career Development, Weekly Reading

August 19th, 2014

Voce Student Weekly Reading 8/19/14: Pinterest Adds Messaging, Brands Offer Exclusives on Snapchat and More

Social Media Start a conversation about a Pin “…now, when someone shoots you a Pin, you’ll be able to reply with a message or send a Pin back! More good news: you can also send Pins and messages to multiple people. Say you’re organizing a camping trip with friends—try sending Pins to the whole gang […]

Filed in Career Development, Public Relations, Social Media, Weekly Reading