We Are Communication Architects
Building brand awareness through content creation and community engagement.
More Case Studies
In January 2007 we began working with PlayStation’s corporate communications team in an effort to develop a comprehensive social media marketing program. Our Client Services team began working with PlayStation on the heels of a very high-profile marketing mistake — the company’s branding team had just months prior launched a fake blog called “alliwantforxmasisapsp” that […]
In March 2008 we teamed up with Karen Snyder, VeriSign’s social media manager, to begin developing a social media monitoring and response program. Our Client Services team immediately outlined a six-step strategy that would be implemented throughout the year. Step one focused on the conversation discovery process. For this, our team partnered once again with […]
MIT Sloan Management Review
MIT Sloan Management Review is the magazine site to MIT Sloan Management Review. It’s a site that requires different levels of membership to access information. It’s been set up to import MIT SMR articles into WordPress posts with permissions. Visitors have the ability to choose their level of membership within the site and will be able to read about the benefits of each level.
From an interface perspective, we’ve combined MIT SMR’s database program (ESP) to work cohesively with WordPress logins and password functionality. Ultimately, users don’t need to worry about multiple logins and passwords.
This particular project took a lot of app development strategy and a particular process flow to fully understand the user experience and technical points.
- UX Strategy
- Interaction Design
- User Interface Design
- Platform Strategy
- Application Development
- Infrastructure Strategy