We Are Communication Architects
Building brand awareness through content creation and community engagement.
More Case Studies
Voce created an integrated marketing campaign to introduce Bell’s new “True Fit” technology. Voce partnered with Easton Bell Sports to introduce its revolutionary new True Fit technology, which is a result of five years of R&D and human fit studies. The True Fit technology allows for a one-step adjustment and proper fit for child and […]
In January 2004, we teamed up with Yahoo! to begin developing its first “official” corporate social media marketing program. Program Snapshot The objective for the program was to concentrate on ways the company could engage industry influencers, particularly bloggers, to help increase awareness and ultimately, endorsement for the various products and services it was bringing […]
MIT Sloan Management Review
MIT Sloan Management Review is the magazine site to MIT Sloan Management Review. It’s a site that requires different levels of membership to access information. It’s been set up to import MIT SMR articles into WordPress posts with permissions. Visitors have the ability to choose their level of membership within the site and will be able to read about the benefits of each level.
From an interface perspective, we’ve combined MIT SMR’s database program (ESP) to work cohesively with WordPress logins and password functionality. Ultimately, users don’t need to worry about multiple logins and passwords.
This particular project took a lot of app development strategy and a particular process flow to fully understand the user experience and technical points.
- UX Strategy
- Interaction Design
- User Interface Design
- Platform Strategy
- Application Development
- Infrastructure Strategy