We Are Communication Architects
Building brand awareness through content creation and community engagement.
Social Media Marketing
Influencer Identification & Outreach, Social Media Monitoring & Response, Community Management & Counsel, Content Development & Publishing, Media Production & Distribution and Education & Training.
Some additional information on Voce’s Social Media Marketing services. To talk with a senior member of our team about Voce’s social media capabilities, please email Mike Manuel or call 408.738.7840
In March 2008 we teamed up with Karen Snyder, VeriSign’s social media manager, to begin developing a social media monitoring and response program. Our Client Services team immediately outlined a six-step strategy that would be implemented throughout the year. Step one focused on the conversation discovery process. For this, our team partnered once again with […]
In January 2004, we teamed up with Yahoo! to begin developing its first “official” corporate social media marketing program. Program Snapshot The objective for the program was to concentrate on ways the company could engage industry influencers, particularly bloggers, to help increase awareness and ultimately, endorsement for the various products and services it was bringing […]
In January 2007 we began working with PlayStation’s corporate communications team in an effort to develop a comprehensive social media marketing program. Our Client Services team began working with PlayStation on the heels of a very high-profile marketing mistake — the company’s branding team had just months prior launched a fake blog called “alliwantforxmasisapsp” that […]
Voce Student Weekly Reading 9/23: Facebook Updating News Feed Algorithm, Career Advice for College Seniors & More
September 23rd, 2014
Voce Student Weekly Reading 9/16: PR Interview and First Job Advice, Internship Expectations and More
September 16th, 2014
Voce Student Weekly Reading 9/9: Twitter Adds ‘Buy’ Button, Google Analytics Proves PR Value and More
September 9th, 2014